Retrospective 2014: the legacy of email marketing for the next year
december, 29 of 2014
So with another year coming to an end, let us recall the main trends of 2014 that came true in retrospect climate.
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Customizing emails with little or no information available
december, 26 of 2014
Often the contacts from a list have only one info: the email address, no name or any other personal information. Learn how to create custom campaigns when you come across to such cases.
Learn how to avoid nonexistent emails in your contact database
december, 19 of 2014
In this post, we will show you how to keep your database filled only by valid and active contacts and before sending an email marketing campaign.
Partnership with SurveyMonkey integrates research to email marketing campaigns
december, 12 of 2014
Leaders in their industries, companies join forces to integrate online surveys to email marketing campaigns.
How to resend an email marketing campaign for inactive users
december, 05 of 2014
Resending an email marketing campaign may seem an easy task, even automatic, but actually it may have consequences that go beyond the interactions we can imagine. Learn how to avoid them.
How to recover abandoned shopping carts with triggered emails
november, 28 of 2014
Understand what triggered emails are and learn how to use them in your email marketing campaigns.
The impact of an email marketing strategy on a real case
november, 21 of 2014
Often we talk about welcome emails, subscriptions confirmations and transactional emails. However, only in a few times we discuss about how to combine all these features in a single action.
How to increase the interactions in your email marketing campaigns
november, 07 of 2014
What should you do when everything seems right but the metrics show something is wrong?
When an email marketing campaign in plain text exceeds an HTML design
october, 31 of 2014
Take a look at some email marketing samples with text and without images you can try in order to reach better results.
After all, should you use only images in email marketing campaigns?
october, 24 of 2014
When you create your email marketing campaign, you must have wondered about when, what or how many images to use. Well there are cases where a single image for the whole campaign brings benefits to your brand.
