Why testing email campaigns with A/B tests?

Published in february, 08 of 2016 a and b testing, a/b test, email marketing, e-mail marketing, marketing services, conversion rate, quality content, email marketing tool, segmentation, email marketing campaign, mass email newsletter, email campaign services, target audience

E-mail marketing campaign seems a perfect way to communicate with your audience. Just create a content, choose a template and send it. But is it really that simple and straightforward as it sounds? How do you know your campaign will give you a rewarding conversion? Read this post to find out how important it is to test email marketing campaigns.

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